Winning is often a game of percentages. Practice and hone your skills through unnecessary creation, follow your instincts for opportunity, and don’t be afraid to take shots and miss.
Creative pros are perpetually asking the question "is this enough?" and "am I finished?" This is largely because of the tension between possibilities and pragmatics, and specifically time vs. value. In this podcast we offer up a few strategies for dealing with the perpetual need to produce more value, otherwise known as value creep.