AC Podcast: The Perils of ‘Trying Harder’

When the ideas aren’t flowing the way you’d like, there can be a strong temptation to “knuckle down” and simply try harder on a project. While diligence and urgency are critical to doing excellent work, there are times when additional effort alone will be ineffective.

Die Empty“One of the best books of the year. Passionate, practical and powerful, Todd will help you do more and do it better, starting right now.”
– Seth Godin, author of The Icarus Deception

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