How do you define legacy? Or more importantly, what will be the legacy of your business or brand? Or, for you personally? On this episode, Lucas Conley shares insights from his reseach about how people and brands are building legacies that resonate and last. His book is called Legacy In The Making.
Your best work results from a deep understanding of who you're creating for. You have to define your intended audience.
Brilliant work isn't just about the moment of creation, it's also about the moments when you choose to step back and plan, strategize, and account for your portfolio of work.
Are you moving forward while looking backward?
I don’t like to say “no.” I think it’s partly because I tend to gravitate toward possibility rather than pragmatics. But that tendency to always look for new solutions has at times significantly hamstrung my creative process and has, in the past, seriously affected...