AC Podcast: Scott Stratten on UnMarketing

Scott Stratten, author of the new book [amazon_link id=”1118732758″ target=”_blank” container=”” container_class=”” ]QR Codes Kill Kittens[/amazon_link], shares insights on how to market with more clarity and empathy. You can find Scott at UnMarketing.com or listen to his brilliant new podcast at UnPodcast.com.

“One of the best books of the year. Passionate, practical and powerful, Todd will help you do more and do it better, starting right now.”
– Seth Godin, author of The Icarus Deception

Available now! Amazon.com – Barnes & Noble – IndieBound

Todd Henry

Positioning himself as an “arms dealer for the creative revolution”, Todd Henry teaches leaders and organizations how to establish practices that lead to everyday brilliance. He is the author of five books (The Accidental Creative, Die Empty, Louder Than Words, Herding Tigers, The Motivation Code) which have been translated into more than a dozen languages, and he speaks and consults across dozens of industries on creativity, leadership, and passion for work.

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3 Comments

brianheninger on November 19, 2013 at 1:57 pm

“Offending with Love” is an idea behind many sermons. You say things, not to be controversial or edgy, you do it out of love for the congregation to push them farther in their faith.

Love that phrase, which I am going to use more often. Thanks for the interesting show.
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Laura Rollins on November 20, 2013 at 10:34 pm

I so agree about the swearing for the sake of swearing… I think the same principle applies to gross violence, sexiness, and crudeness.
Its easy to add and gets a reaction. But its not creative. Its a cop-out!
I know that wasn’t the main point of the podcast (which was great!) but I wanted to add my voice…
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Chris on August 8, 2014 at 10:09 am

Awesome conversation – if you want everybody to like you, nobody does.

Enjoyed it so much I transcribed part of it, check it out – http://people.hotdogsandeggs.com/2014/08/08/scott-stratten/
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